Evergreen…Niche…what the heck am I supposed to do!

My biggest problem when I started Etsy, I watched too many Youtubers. I wanted to consume ever little bit of information on how to make money in my store. What I soon realized, everyone has a tactic to selling and that the Youtubers aren’t making money on Etsy. They are making money selling you a $5000 course! What?! They want you to buy into their empire so that you can help them stay in the 6 figures, meanwhile you’re struggling to find the product that everyone wants.

The first Youtuber I watched: make everything evergreen! What’s evergreen, a product that can sell throughout the year, birthday, wedding, get well, items that will sell all year long, not just for a particular holiday. And then once you have an evergreen item, let’s use Bride in this example, put the same design on 10 different color shirts, once you’ve done that, list each color separately to create 100 listings quickly. Um yeah… that was a HORRIBLE idea! My advice, create a listing that you love, don’t list it 10 times just to create more listings in your shop. Want to know why? Because you will look back in 3 months and think, what the heck is that? Did I really think that was going to sell? I have actually cleaned house and deleted a lot of my original ideas, they were terrible, simple, SEO, title and tags were awful and now I understand why they didn’t sell. I was so hung up on the sell evergreen tactic that I didn’t pay attention to actually creating something that people would want to buy.

My second Youtuber, niche down, you have to niche down! Well that could be true, but I don’t think you have to put yourself in a box to sell items. If you find something is selling, maybe then you will want to niche down or start to create more items like the best seller in your store but I don’t 100% think you need to sell one type of item. There are millions of shoppers on Etsy, my guess, you will find something that sells and the right buyer will find you.

But hey, who am I? I’m a struggling Etsy Store / Blog Writer who is still trying to find my way. At the end of the day… you do you! I hope you get sales and I hope you can make Etsy profitable for you, but PLEASE do not believe the 6 figure Youtubers who are saying it’s easy and I made $10,000 in my first month, chances are, it’s clickbait!

If you have an Etsy store, drop your link in the comments, you never know, one of my readers may be looking for what you sell!

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